Epsten Group: A Salas O’Brien Company
Graphic Design and Web Design Work
Role: Conceptualizing, Illustration, Creative Direction, Graphic Design, Copywriting, Design and UX Researching
Tools: Figma, Adobe XD, Illustrator, Photoshop
RESET AIR CERTIFICATIONS E-BOOK
Publication Design
I designed two E-Books for Epsten Group, both showcasing how ThinkLite Air, RESET Air, WELL, and Epsten Group can help to meet the needed requirements for earned certifications. I worked closely with Thinklite throughout this experience to design graphics, iconography, typographic layouts, and create publication layouts.
To view the full certification brochures, follow the links below.
ESG CONSULTING WEBPAGE DEVELOPMENT
Publication Design
I developed multiple concepts for an additional feature on the company website for the promotion of their ESG Consulting efforts. Through the use of Figma and Adobe XD, I created website layouts, designed graphics, and developed copywriting. I worked closely with website developers to create a functional webpage that can be viewed at the link below.
CONCEPTUALIZING
Below are low-fi wireframes I developed in the beginning stages of the project.
WIREFRAME - IMPLEMENTATION
The final wireframe concept I developed, in comparison to the final webpage, is live on the company website today.
SOCIAL MEDIA
I designed and directed advertisement, banner, and signage projects from concept to final delivery, increasing client engagement by 32%. I created daily social media content graphics to be posted on the company's LinkedIn, Instagram, Reels, Facebook, and Twitter pages.
